design process

Step by Step

Introduction

My graphic design process is meticulously structured around four pivotal phases, which I’ve termed IDDB: Insight, Define, Design, and Produce. This method ensures a comprehensive and effective approach that harmonizes creativity and pragmatism. This holistic approach, ranging from in-depth research to client collaboration, iteration, and meticulous execution, ensures a seamless and effective journey from concept to final delivery.

 

Research:  I delve deep into the project’s core by conducting extensive research on the topic. This groundwork helps me understand the subject thoroughly and informs subsequent decisions.

 

Planning:  Meticulously planning the project from inception to fruition, ensures a clear trajectory for the entire process.

Insight

Bringing ideas to life.

Ideas:  Letting my creativity loose enables a full scope of ideas to influence my decisions.

 

Moodboard:  I craft a moodboard, which serves as a visual guide that encapsulates the project’s atmosphere and essence.

 

Styleboard:  Additionally, I create a style board that outlines the aesthetic direction to maintain a consistent and compelling visual language.

Define

Defining the project and target audience as a whole.

 

Persona:  I craft detailed user personas, allowing me to empathize with the audience and tailor the design to their preferences.

 

Client:  Effective communication with the client is crucial at this juncture, where I discuss project status and gather their input for further refinement.

Materialize

Bringing the concept to life.

 

Sketches:  Sketches are then generated, acting as the foundational blueprints for the project’s visual elements and layout.

 

Wireframes:  For projects regarding UX/UI Design, wireframes can be an invaluable tool to visualise the visual elements and layout of apps and websites for example.

Foundation

The road to good results.

 

User tests:  User tests are conducted to validate design choices and functionality.

 

Feedback:  Feedback meticulously reviewed and incorporated ensures optimal user experience.

Design

Making it functionally and visually effective.

 

Development:  I meticulously develop the design based on the insights gained, ensuring a harmonious blend of creativity and practicality.

 

Adjustment:  The design is subjected to adjustments and modifications to align with both client expectations and the outcomes of user tests.

Revise

Validating and establishing the design.

 

User tests:  I perform additional user tests to gauge the design’s functionality and effectiveness.

 

Feedback:  The feedback received is thoughtfully integrated into the design, ensuring it meets the highest standards and resonates with the intended audience.

Produce

Finalising and preparing for hand-off.

 

Refine:  By meticulously scrutinising every detail, I can guarantee a flawless final product.

 

Deliver:  With the design perfected, I deliver the comprehensive product to the client, providing them with guidance on how to optimally apply and utilize it.

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